New Product Launch - Nauratan
PUBLISHED - 24th May, 2018
CATEGORY - New Products & Packaging
“.Andaaz Jo Riwaaz Ban Jaaye”
14th August 2018 was the start of a landmark year for us and we wanted to commemorate it in the grandest way possible by launching our first Pan Masala –NAURATAN.
With our existing portfolio comprising Elaichi, Paan Chatni & Chewing Tobacco, launching a pan masala was the natural step forward in product expansion.
“This is a tribute to our patrons of yesterday, today and tomorrow. We hope you will enjoy this natural mouth freshener with your loved ones.”
Nauratan Pan Masala is a special blend of betelnut, catechu, lime and cardamom seeds. We created this blend to honour our patrons while commemorating the 90th year of Dharampal Premchand Ltd.
A festive product inspired by 90 years of togetherness in the Indian market, Nauratan Pan Masala works as a palate cleanser or as a refreshing breather from our fast pace lives, giving us a chance to truly revitalise our thoughts.
Nauratan is available in various packing sizes to suit the needs of every consumer. There are tin cans priced at ₹ 75/- and ₹ 225/- along with sachets at ₹ 5/-, ₹ 10/- and ₹ 50/-.
